Although we operate internationally, our roots are in the local communities that are home to our customers, partners and suppliers – as well as the Bromic team and their families.
Getting involved is about collaboration and partnership – values that are part of the culture of Bromic. Our team members work together to create and participate in hands-on fundraising events that bring out the best in our team’s entrepreneurial, innovative and human spirit.
“Here to serve” is about more than business, it’s about our communities, too.
The origin story behind The Kids’ Cancer Project embodies the spirit that Bromic champions in business – the power of individuals to make things better – taking responsibility for effecting positive change around us.
In the late 1980’s Col Reynolds, was driving his empty tour bus past the Children’s Hospital in Camperdown, Sydney. He stopped to let two bald-headed youngsters cross the road and, on a whim, he parked his bus and went in to find out more. Moved by the people he met and what he learned, Col began a personal mission to do whatever he could to help kids with cancer.
From this initial spark of curiosity and compassion, he founded The Kids’ Cancer Council which has now raised more than $60 million for childhood cancer research and currently funds some 40 research projects. In 2000, Col’s contribution to the lives of children with cancer was officially recognised with the Order of Australia.
We believe that our drive to make things better extends to the communities and world we live in.
We believe in giving back to our local communities in tangible ways that support those in need.
We believe that through our unique capabilities, each of us can make a real difference in someone else’s life.
Making people’s lives better comes naturally to the people at Bromic, whether supporting mental wellbeing through Beyond Blue or Australian farmers through Rural Aid.
When we started fundraising for The Kids’ Cancer Project in 2018, Col Reynolds’ inspirational story – demonstrating the difference one person can make – resonated immediately with our staff, many of whom have children of their own.
Since then, our team keeps finding creative new ways to get involved, raising over $120K to date.
The Bromic Better Challenge was featured in this case study from the Kids’ Cancer Project.
With the growth of Bromic in North America, we wanted to support a similar cause, based in the United States.
Through our support of The Kids’ Cancer Project, we were introduced to St. Baldrick’s Foundation who are on a mission to “Conquer Kids’ Cancer”, filling the funding gap for medical research in childhood cancers.
In our inaugural event in 2022, we raised valuable funds towards our initial goal of over $10K – investing in a better future for all of us.
The Bromic team hold annual events and ongoing mini challenges to raise money towards causes we feel strongly about and making a better world for the next generation.